CeramicCup

Building A Better Coffee Cup Lid

on Wednesday, May. 14th

Design can make anything better, even to-go coffee.

Those of us amongst the caffeine nation have pretty much accepted the state of the coffee lid for years: functional but not spectacular. Definitely not as enticing as a mug of Joe or a proper ceramic latte cup if for no other reason than you can’t smell the life giving nectar within.

Um, so, yeah. Coffee cup lids. Not quite the mousetraps of the coffee world, but that didn’t stop Seattle-based Vaporpath from creating the Viora Lid. Cool Hunting’s Graham Hiemstra describes the drinking innovation:

Shaped like a baseball stadium—with the drink opening where home base would be—the lid is designed to funnel all spills back into the cup, while also simulating the experience of drinking out of a ceramic mug. The vertical drink opening allows liquid to pool when the cup is tipped, delivering a more natural drinking action. Additionally, the thrice-bigger opening, combined with an exaggerated ventilation hole, increases aroma detection by the nose to boost flavor—after all, up to 75% of what we taste comes from our sense of smell.

I’m keeping my fingers crossed that of my favorite LA cafes—all ten of them—at least one gives this a whirl.

via Cool Hunting

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