Crowdfunding Beat: StandDesk Rises Above The Challenge

on Tuesday, May. 13th

Standing desks are a popular obsession amongst the health conscious tech set. So much so that many a blog post has been dedicated to reviews of different standing desk models and do-it-yourself stories.

Entrepreneur Steven Yu saw an opportunity to bring some design and tech know-how to the standing desk market, and deal with his own back issues at the same time. He’s found great success on Kickstarter for his StandDesk, a sit-to-stand desk that features push-button elevation controls. The campaign hit its $50,000 in just 38 minutes and is well north of a half million dollars with less than three days to go.

Yu has been making the media rounds, even appearing on Fox News’ Money with Melissa Francis, and released a series of interview clips with former NASA Director of Life Sciences Dr. Joan Vernikos about the dangers of uninterrupted sitting on his Vimeo page.

The pre-sale campaign prices the standard desk frame at under $400, but with the campaign pretty much on lock I asked Yu what the future held for the StandDesk:

“[There] are several national retailers interested,” said Yu, “which I am not allowed to disclose their names, that have taken a keen interest in StandDesk. We plan to continually refine the product and integrate “smart” technology into the desk. Again, I cannot disclose details just yet, but let’s just say, my vision for the future of StandDesk is in technology, not furniture.”



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