Noah J Nelson on Tuesday, Oct. 8th
Remember Turntable.fm, the music service that creates a little virtual DJ room where folks can spin "records" together?
Yeah, its okay if you've forgotten. They were so hot back in 2011 for a minute there, but since then have been overshadowed by services like Spotify and Rdio.
The company has not been idle, however. A loyal fan base persists, and today Turntable announced their new venture: Turntable Live.
Think of it as concerts on your desktop.
Turntable Live offers musicians the chance to play a concert at the Soho office/studios of Turntable and charge internet fans a fee for watching the show. It is easy to imagine this as a response to the popularity of the iTunes Music festival and the countless live streams of concerts and electronic dance music shows.
Turntable Live's platform allows for two-way communication between musicians and fans. Bands play and can use chat functions to message the live viewers. Fans can post pictures, and if the band wants to they can listen to an aggregate mix of the whole audience in their various living rooms, dorms and office cubicles.
The service is kicking off with four bands in the CBGB festival over four days this week. Each show is just $3.
Going forward bands will use a Tugg-like system of pre-selling tickets. If enough are sold, the event will be scheduled and then the act must make its way to the New York City office to play.
Is this the future of concerts, or just another attempt to cram what works best live down an Internet tube?
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